The Book

Value creation for the digital world, a journey of transformation.


The way we create business value is becoming increasingly out of date. Dynamic markets, complex ecosystems and disruptive technologies are changing the rules of the game. Meeting these challenges requires transforming our enterprises profoundly.

Illustrated with real-life examples from customers, colleagues and friends, this book presents how the author is living the journey of transformation in the companies he is working with.

Starting from his own personal story, the author describes the enterprise transformation from three different but highly interrelated perspectives:

• how to innovate products and services by taking an agile, ecosystems approach for value creation,
• how to transform from siloed technology architectures to integrated digital platforms to connect people, businesses and physical objects in value networks,
• how to improve organizational structures to better fit value creation by bringing together multidisciplinary teams that operate close to the market.

Let this book inspire you to become yourself a change maker for value creation at your own company.

Johan Merckx is enterprise architect and cofounder at AE NV, a Belgian consulting firm helping companies to create better value for the digital world.

The contents of this book are based on his experience with customers and colleagues at AE since 1999.

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